I'm being good and not making up blog-specific lyrics to the song "Professional Pirate" from Muppet Treasure Island. It's tempting, though, it really is... ("When you're a professional blogger…") *behaves*
Anyway.
I'm sure you've all heard that authors/writers seeking publication should have professional blogs/websites. Or something along those lines; my brain is fuzzy. (No, it's not mold.)
Sure, if you're going to present yourself and your writing to the world, it makes sense to do it in a professional manner. (A nice looking website/blog, readable entries, easy navigation, etc.)
So how far do you have to go to maintain a sense of professionalism? And what's the difference between a professional site/blog and being professional in your current blog/site?
What, you're asking me? Dude, I was putting it out as a hypothetical question!
*grumbles*
Fine, okay.
Professionalism vs. a professional site/blog contains a bit of overlap, but they aren't exactly the same.
In a professional blog/site, I'd expect a specific focus, i.e. an author's domain is about the author and his or her body of work. Or an agent's blog that deals specifically with publishing and topics related to publishing. There isn't a bunch of frivolous stuff unrelated to the main focus—it's not to say there aren't occasional posts of a personal nature or whatnot, but the main bulk of the site is dedicated to the relevant focus. People generally come here for information or have a purpose looking you up, even if it's just to see if you actually exist and aren't a figment of their imagination.
(Just because I'm a geek, I'll point you at the TMNT Official Site as an example of what I would consider a professional site—the whole thing is focused on Teenage Mutant Ninja Turtles and anything relevant to the franchise. The sitemasters don't post random stuff about their dogs or what they had for breakfast or other stuff; posts are specifically related to something in the TMNT world, whether updates on new comics and DVDs, author and illustrator appearances at cons, news and links about the franchise, etc.
If you want an example of a professional blog, look at Miss Snark's archives. The main bulk of all her posts are focused on writers, agents, publishing, etc. Even if Killer Yapp and posts on George Clooney pop up now and then. ;))
A professional blog/site has a focus. (It helps if it's clean and easy to navigate, preferably updated regularly with relevant content, and kept up so visitors can find what they want and will keep coming back. But y'all know that.) It's where people will go if they want information on you and your work and don't want to wade through three trillion pics of your poodle in a hula skirt.
Then there's professionalism in blogging.
Whatever the focus of your blog, you can show professionalism easily enough in a few ways:
- Have a readable format, use basic grammar/spelling/capitalization/etc (in other words, good writing—relax, a few typos aren't the end of the world), and do your best to make it easy for readers to understand and follow your blog.
- Show common courtesy when discussing other writers/agents/publishers/books/magazines/fellow professionals, et al. (Going out of your way to humiliate or insult or ruin the reputation of someone who says your baby needs work, or an agent who sent you a form rejection, isn't doing you any favors; remember, word gets around and people remember things like this*.) It doesn't take that much effort to be polite. (Maybe it does if you're pissed off. You can at least try.)
- Respond to comments when possible (even in another post to thank people for giving feedback if you don't/can't respond individually to everyone). If we comment on your posts, we like some acknowledgement you bothered to read what we said, y'know? Granted, I don't think it's necessary to respond individually to five-hundred comments, but a general nod that, "hey, I got them, I read/skimmed over most of them," is appreciated.
- I think a sense of humor is important, along with a sense of fun. But that's just me. (I'm not really sure how this fits into the topic, but I forgot what my last point was going to be.)
I strongly believe you can be goofy, have fun, be funny and random, mix professional and personal topics in a blog, and still show professionalism while doing it. This blog is not a professional one—it has no specific focus as I'll post about anything (remember the killer bunny slippers?). But I do strive to a certain amount of
professionalism in my blogging… even if I do go on lots of tangents about zombies. :P
So what are your thoughts on professional site and professionalism in blogging? What do
you think defines the two? Do you maintain both, one or the other? Do you keep personal and writing separate in your blog, mix them? What's a good balance? This is all just Mercish rambling—and my word ain't the law, or set in stone. (Not until I take over the world, anyway.)
Ta,
~Merc
*Yes, there is a difference between literary criticism and shredding someone because "it's not fair they got published and I didn't" or something like that—I'll ramble on that in another post.
My point is that bitching and whining and going out of your way to say "[editor's name] sucks because they don't know crap and publish trash, waaa" doesn't sound the least bit professional to me.
Sure, we all get frustrated trying to figure out what editors and agents want. I'm fine with venting and ranting, as you can tell. But there's a big difference between venting frustration and offering valid criticism and thoughts on why you didn't like something or an editor's choice—and doing it in a professional manner—and mud-slinging or ripping into people because you got your widdle feelings hurted.
If people don't like what I say, they're welcome to disagree with me. :P Maybe we can have an interesting debate. But when things turn into personal insults and flaming, it's pointless and stupid, and I'm not interested in getting involved.
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